One of the many tasks I feature in my services is computer troubleshooting, maintenance, installation, and updates. The add on to providing that service is to provide education to those who own the computer I am currently working on. I do have a tendency to work my self out of a job. Which is rare, because my clients continue to rely on me no matter how much they learn. I appreciate the loyalty and faith each client bestows upon me.
In my regular searches I do come across articles, how to bits n pieces, generalized and complicated information I like to pass on. One of the more common areas I find a need is with those of us in the latter years of our lives. Many of my clients are seniors, some have never been on a computer, many have used one for emails, browsing the Internet and playing games. They have never learned the care and feeding of their computer. It is my job to teach them how to take care of their computer and remain independent. There are those moments of technical issues beyond the scope of their skills, this is where I come in. Even then it is a moment of education for both of us.
Here is an article that came to my attention by a reader, I believe it has significant relevance to those who are in the latter years of their lives.
A Senior’s Guide to Using Computers and Software — by Sean Spencer, Software Development Expert and Author The website is a source of information for seniors, Mapcon. You will find a lot of information provided here. Topics are extensive, information is freely provided, you have no obligations to obtain the information you require.
As the weeks march on, I will provide further information via my social media sites and here. Please take a moment and share, follow, and provide feedback. I appreciate your time and interest.
Working from home has many perks, but it also includes many not so great attributes. Setting up your home office is exciting. The work area, decor, view or no view, equipment. You get to set it up to fit your style and interests. The space you take up is important, will you spread out or stay confined to a corner? Do you want a large desk or a small computer desk? Plants or no plants? Bookshelves filled with books and if so what type?
Those decisions seem to be the first ones we tackle. Then the computer and accessories are next. Which internet and phone provider will you choose? Before you decide consider the security features, if any, offered by the provider. Internet security is not something the other person needs to consider, it is something you need to consider. Hacks happen to anyone these days. Not just large corporations.
For instance, lets look at the most recent discovered vulnerability to the internet: Heartbleed. This affected everyone, everywhere. It was a hole in the heart of the internet code that allowed your email address and passwords to be hijacked. Yes, your email address is in the hands of someone out there, maybe the highest bidder, but someone has it, can log into your email account and gain access to important information about you. Have you changed your password? I have on all accounts that required it and then a few more.
A very important note: Heartbleed is not a virus, it is a hole in the internet code that keeps you secure.
Now as much as I have done to keep from using Microsoft products, I am back using many of them again. Why? Because I have clients with specific needs that only Microsoft has to offer. I prefer Gnu software, but there are some limits, believe it or not. With that said, I have had to learn a few more security measures to keep my information safe from prying eyes. As well as my clients’ information.
This article from Microsoft regarding OneDrive discusses a few simple security measures to take to ensure your information remains secure. The suggestions, including password security, are great to follow with all your software, memberships, and online accounts.
You may not think you are that important to a hacker, but think again. They don’t know that until they invade your privacy. Then it is too late. You can still be sold to the highest bidder. Some can use that information, even if it does not seem important to you.
Take precautions, keep your information secure, and any client information you store. Confidential emails, they can be shared, so secure them. The simplest step is your password. Make it secure.
My favorite password saver keeps my information secure, LastPass, it is free and very secure. Or, if you have McAfee they provided a Security Vault, very similar to LastPass. Security Vault is included in the McAfee Total package. They have yearly fee. I have tried a few of the freebies, prefer to stick with McAfee. But you may find adequate protection in the free services. Check Cnet’s download site for more options.
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Good day, as always I am on the search for worthwhile programs for business owners, freelancers, and all self-employed individuals. Today’s resource is Affiliate Manager.
Affiliate Manager is used by merchants and affiliates alike. Whether you are seeking to build an affiliate income or have a business that can benefit by developing an affiliate program, this is a good place to begin. They have been in business since 2002, their staff is knowledgable, and great at assisting businesses develop their affiliate programs.
Affiliate Manager has an ‘A+’ rating with the BBB. Other trusted services include the PMA and Affiliate Summit. Partners include ShareaSale, CJ (Commission Junction), and Avantlink.
Businesses will receive a complete marketing campaign and affiliates will gain an advantage over others with solid businesses to market.
Affiliate Manager offers a distinct advantage to any size business and to their affiliates. The number one reason I selected to offer this program through Office Wife.
Take a read for yourself and see what you think.
The methods employed to increase your search engine rankings may seem like rocket science to you, so you have
probably avoided dealing with this issue. I am here to tell you – the time has come to face your website! A high search
engine ranking for your website is so essential that if you have the slightest desire to actually succeed in your business, there is no way you can continue to avoid this issue.
At least 85% of people looking for goods and services on the Internet find websites through search engines such as Google, Yahoo, and MSN. The idea of optimizing your pages for high search engine rankings is to attract targeted customers to your site who will be more than likely to make a purchase. The higher your page comes up in search engine results, the greater the traffic that is directed to your website. That’s what search engine optimization is about.
You can immerse yourself in all the technical information available online to figure out how to optimize your web pages to achieve higher rankings. Or you can look at a few simple items on your pages, make some small adjustments, and most likely see improved rankings quite rapidly. The first item you should examine is the title bar on yourhomepage.
The title bar is the colored bar at the top of the page. Look at the words that appear there when you access your home page. To increase search engine rankings, the words on your homepage’s title bar should include the most important keywords or phrases, one of which would include your company name.
Then click on all your links and examine the title bars on the pages you access. Each title bar on every single page of your site should contain the most important keywords and phrases taken from the page itself. However, avoid very long strings of keywords, keeping them to six words or less. Avoid repeating keywords more than once in the title bars, and make sure that identical words are not next to each other.
The next item to put under your microscope is your website content. Search engines generally list sites that contain quality content rather than scintillating graphics. The text on your site must contain the most important keywords – the words that potential customers will be typing into search engines to find your site.
Aim to have around 250 words on each page, but if this is not desirable due to your design, aim for at least 100 carefully chosen words. If you want to achieve a high ranking on search engines, this text is essential. However, the search engines must be able to read the text, meaning that the text must be in HTML and not graphic format.
To find out if your text is in HTML format, take your cursor and try to highlight a word or two. If you are able
to do this, the text is HTML. If the text will not highlight, it is probably in graphic form. In this case, ask your webmaster to change the text into HTML format in order to increase your search engine rankings.
Next we come to what is called meta tags. I know this sounds like something out of science fiction, but it is really just simple code. Many people believe that meta tags are the key to high search engine rankings, but in reality, they only have a limited effect. Still, it’s worth adding them in the event that a search engine will use meta tags in their ranking formula.
To find out if your page is set up with meta tags, you must access the code. To do this, click the “view” button on the
browser menu bar, and select “source.” This will pull up a window revealing the underlying code that created the page.
If there are meta tags, they usually appear near the top of the window. For example, a meta tag would read: meta
name=”keywords” content=. If you do not find code that reads like this, ask your webmaster to put them in. This may not do much for your search engine rankings, but any little boost helps.
Lastly, we come to the issue of link popularity. This is a factor that is extremely important in terms of search engine rankings. Almost all search engines use link popularity to rank your website. Link popularity is based on the quality of the sites you have linked to from your links page.
If you type in “free link popularity check” in a popular search engine, the search engine will then show you what sites are linked to your site. In the case that there aren’t many sites linked up to yours, or that the sites that are linked up have low search engine rankings, consider launching a link popularity campaign. Essentially, this entails contacting quality sites and requesting that they exchange links with your site. Of course, this requires checking out the rankings of the websites you want
to link up with. Linking to popular, quality sites not only boosts your search engine ranking, but it also directs more quality traffic to your website.
Search engine rankings are extremely important for a successful Internet marketing campaign. Before you go out and hire a search engine optimization company, try taking some of the simple steps listed above, and see if you can’t boost your rankings yourself. Don’t ever ignore this all-important factor in Internet marketing. Remember, the higher your search engine ranking, the more quality customers will be directed your way.
The best piece of software I have found to help with optimizing my blog and client websites: WebCEO. This program provides you with a full report, training, and insights into website optimization and a keyword search tool.
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