17 05 12

Is it really tough economic times or is it an illusion? The votes seem to lean towards the being tough. Yet, questions continue to chase me around. The unspoken gist is that there is not enough money, resources, or time. Not enough? By what measure? And who’s measure?

The ones most guilty of singing the blues to the tune of being broke spend money on frivolity. Yes, you read it right, frivolity. Lets take a look at a household budget of today… This is not statistical, based more upon the many I share this journey with.

Rent or mortgage (necessary)
Gas/Electric/Propane (necessity)
Telephone (necessity, however, there is a caveat to this, more in a bit.)
Insurance: House or Renters (?), car, health, life, or???? (necessity)
Internet (school and work)
Auto expenses
Cell phone: data plan, photo sharing, Internet access, and all the glitz and glamor that can go with it.
Cable or Satellite Television (HD, recording capabilities, etc.)

Don’t forget food. Or do you justify spending on fast food? Alcohol, cigarettes, and other such daily habits are included in this list.

I am sure there are other monthly expenses that could get listed here, these are just the basics. Other expenses could be entertainment, dining out, playing golf, the magazines, books, and other clubs you could belong to. There is a billion different ways, just off the top of my head, to spend money.

What is necessary or a luxury item? For the now generation everything on this list plus the designer clothes, accessories, shoes, hair, and personal care are necessary. Why? Because it is what parents who did not have all that decided to give their children. And there are those parents who did have it all and no way are their children going without.

So, I ask you again what is tough economic times? There are people who do not have one single item on this list. Relying on the agencies that are straining to ensure food, clothing, and education to those who live on the streets in their town.

How do you spend your money? Is it prioritized? Are your bills listed in priority? How do you decide on the priority?

I am a spiritualist, writer, office assistant, minister (ULC), teacher, mentor, guide, counselor, coach, and mother, aunt, grandmother, and great grandmother. Young crone, sponsor, and friend. So many titles, so many tasks to a day. Yet I live each one as freely as I know how. I offer my services to everyone, anyone, business owner and private individual.

Priority begins with your personal decision. I will pose the question once more: Is this a tough economic time for you? Do you talk to others about the state of affairs, expressing how it affects you? Or do you rant about others?

Off topic for a business blog? Not at all. Consider how the environment you create for you affects your daily life. How it invites itself into your private thoughts, stalling productivity and in some cases providing pain as a way to remove yourself.

I understand. When work seems overwhelming, you can delegate. I am available to write your copy, answer emails with the information you provide. Put my 23 years of experiences to work for you. Contact me today.

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14 05 12

If you are not hosting your domain name with the company you registered it with. You will need to sign into the registrar account and add the redirect links. The links your domain host provides will direct the domain name to where you host the account. Sound like this is going in circles? Well, yes, as a matter of fact it is.

If you have registered your domain name, found a place to host your site, then this is the next logical step. It is not complicated and you cannot harm or delete anything. Think of it as filling in an address change for the post office when you move. You will get the new address from your domain hosting company. Suppose you registered with GVO to host an unlimited number of domains and take advantage of their tech service, the redirect link is ns1.the gvo link.com and ns2. same .com

If you get stuck and need to chat, send me a request. Be happy to help my down line members get set up.

Now, steps:

  • Sign into your domain name registrar account, click the domain name. Review the options available and ensure your information is correct.
  • Contact person, admin person, etc. should be your information. Unless you assign someone rights to administer your site. You won’t have to when we are done.
  • Select the Redirect domain name, a dialog box should appear. The DNS information is provided by the hosting company. If you do not have that available, sign into your hosting account and obtain it. Remember if you are with GVO, let me know. I am happy to help. (Sorry, the rest of you, I know not how your host works. )
  • Enter the redirect information and click save. The redirect link looks like this ns1.nameofhostingcompany.com; ns2.nameofhostingcompany.com.
  • Now you wait. It takes up to 48 hours to propagate (a technical term that I still do not get) your site to the hosting company. In the mean time you have homework.
  • Get to work on your website information, decide if you are going to work as a blog or sales site. Make a decision on the emails you want to use. The common ones are info@, sales@, admin@, you know the types.

The registration and set up process for domain names is straight forward. It may feel intimidating, but you can do this. There is no reason you cannot. The registration is simplified by every domain registrar out there. The only glitch would be if you entered numbers wrong for your credit or debit card. Not that I would know about that.

If you get stuck, let me know. If you are unsure, contact me and we can discuss it. I do not charge for consultations. So, no added fee.

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3 05 12

Believe it or not there are those who have never set up a domain name, website, or conducted business online. These instructions are for those people. Each step is simple, there is nothing you can do wrong that cannot be fixed.

You will save thousands of dollars by learning how to set up a domain name, website, and develop content yourself. The services listed in this article are mine, ones I use for myself. The tech support is phenomenal and free.

DO NOT be AFRAID. There is nothing to fear. You are entering a new world, one that can be controlled (sort of), fixed, built to your needs, and viewed by others without having to invite them to your home.

A list of needs:

  • Computer with Internet access (given, eh?)
  • No knowledge of HTML or special coding languages is required.
  • Your list of domain names (previous post)
  • Credit or debit card (no worries, it is a secure transaction)

Steps to registering your domain name:

  • Click: Network Solutions
  • The page contains a search box. Type in your domain name, click Search.
  • If the domain name is available as a .com the page opens to the next page. If not a note in red is posted at the top of the page. You can then select one of the other extensions by selecting the small black upside, down triangle next to the word .com. Try .org or .net. If these selections are not available, try the next domain name on your list and repeat the same steps.
  • If you followed the last article and are sure your domain name is a winner, try adding a hyphen or use a number in place of the word. You can use hyphens, numbers, and letters. No spaces or other characters may be used.
  • When you find a domain name that is available you are directed to the next page. Here you can select the services offered by Network Solutions. For now, ignore them, finish by paying for your domain name.
  • Select how many years you wish to register your domain name. I suggest a minimum of five years.
  • Complete the payment options and register your account. Make a note of the sign in ID and PW you selected. An email receipt will be mailed to you.
  • Now you can choose to host your site with Network Solutions or set your domain name to redirect to GVO hosting.

If you get stuck, remember I am a click away.

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1 05 12

Domain names are similar to your business or house address. It is how you are found on the Internet. Without it, you do not exist, at least not on line. The biggest difference is that you get to create a name representing the services and/or products you provide.

With the changes in search engine protocols and algorithms, selecting a searchable domain name is important. The repeated suggestion is to use your keywords in your business name, domain name, and description of the site.

Domain name extensions are also of importance. The one’s most common, .com, .net, and .org come readily to mind when conducting a search, with .com the top of the list. The reason could be that it was the first extension available. The result is first come, first in mind.

Take your paper and pen, write out a list of words that relate to your business. This can include services and products. The name of your business is included on this list. Using a thesaurus look up each word. Make a note of phrases and words that grab your attention. Your page should be leaking onto the next page.

This may seem tedious and too much work. And you are correct. It can take an hour or so to do the research. I ask you to consider the long term, the time you invest now could pay of in huge dividends later. A great domain name vs a terrific domain name, makes all the difference to your bank account.

From the notes try a keyword search. I like Google’s keyword tool in Adsense. You do not have to have an Adsense account, but you may wish to set one up eventually. No worries, it is easy.

The keyword tool is not difficult to understand. Enter three or four words, to get started. If you do not have an account, the Captcha code needs to be entered. Click to begin the search. A list will appear with the keywords you entered and below that a long list of variations. Repeat these steps until you have completed your list.

The first column is the keyword or phrase; the second column is the competition for search, and the third column is the number of global monthly searches. The fourth column contains the number of local monthly searches.

Click the header Competition, the list will organize by High or Low. The first click lists the highly competitive keywords, the second will list the lowest competitive keywords. You want to look at the lowest. Next look at the global or local monthly searches. Make a list of the keywords with the highest searches and low competition.

From this list begin creating a variety of domain names. Next, use these phrases individually in the keyword search tool and repeat the steps to organize by low first. Select those that have a higher search rate. These steps will help you narrow your search for a domain name list.

Need help? Just wanna hash it out? Contact me, no fee consultations available. We can chat for a few minutes.

Next up is registering your domain name. For now, have a great day.

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24 04 12

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